For a commercial cleaning business, a location that requires frequent services is the best source of steady income. Schools are a good fit for these buildings, which need constant sanitisation and a hygienic environment. Your services can help schools in staying neat and safe for the young ones and adults.
However, securing a school cleaning contract in your area can be challenging. You can read this blog to understand five easy ways to get these contracts.
Stay Active on Social Media
Just like you are looking for school cleaning contracts, school authorities are also in search of these services. Social media is an easy way to attract organic leads by putting relevant content. Use past testimonials, case studies, and your values through regular Facebook, Instagram and LinkedIn posts.
Always add relevant keywords to your posts so your services can show when someone searches these words. You can also offer limited-period offers or discounts for local schools. This can attract potential clients to your accounts and websites.
Inform Your Networks About Cleaning Services
Networking is an easy yet effective solution to attract local clients for your cleaning services. You can participate in relevant events like campaigns, conferences, debates, and fairs. This can give you relevant opportunities to promote your services and show your unique selling proposition.
You can share physical brochures of your services in your area and send details on WhatsApp app groups. Word of mouth is an easy strategy to help you fill out school cleaning tenders.
Visit Schools in your Area
Physical interaction can help in communicating your services directly with your local school authorities. You can also hold a few seminars on school hygiene awareness. Discuss how students can play a role in keeping their schools clean and its impact on the environment. Doing this regularly can show them your commitment to providing the best cleaning services.
This is also a good chance to maintain your relations with potential clients, which can land you a contract. This can help them understand your process and the products you use for cleaning.
Offer Sustainable Cleaning Practices
Chemicals may seem like an easy cleaning solution to remove dirt quickly. These have a pungent smell and can cause breathing issues. Due to this, children can be prone to health issues because of these harmful chemicals. To avoid this, you can use sustainable cleaning solutions with natural ingredients.
This can help attract potential clients who value environment-friendly products. You can also make a case study of previous schools that benefited from your green cleaning methods.
Use Paid Advertising to Target Local Schools
Paid advertisements are an easy way to target schools in your area. If you are confused, start by targeting small schools that are easy to approach. Select your location,
You can customise these ads using A/B testing and other strategies. Remember that this method can take time but offers good results if you use relevant keywords like school cleaning service.
Concluding Words
You can easily get a good contract for cleaning schools in your area. The key is to start small and stay persistent in your growth. Target your potential clients and use relevant keywords for online marketing and social media strategies. We hope you get your next client soon and benefit from these expert tips.